From ee3ffcb448b941e3ac198b34bc6b272923cc4d1f Mon Sep 17 00:00:00 2001 From: Kees1958 <30925856+Kees1958@users.noreply.github.com> Date: Thu, 20 Feb 2020 10:12:51 +0100 Subject: [PATCH] Update README.md --- README.md | 6 +++--- 1 file changed, 3 insertions(+), 3 deletions(-) diff --git a/README.md b/README.md index 3c7dbc2..b18c77b 100644 --- a/README.md +++ b/README.md @@ -6,9 +6,9 @@ In advertising the number one (Google) has a marketshare of around 40 percent, F while the number three Comscore just has a little over 2.5% marketshare. For comparison Amazon with its huge webstore generates about the same advertising traffic on its own website. -Advertising networks advertise their marketshare to indicate how succesful they are. In stead of looking at websites, I looked at the -advertising industry itself. to block the bulk of the mainstream advertising services with the obvious benefit of low maintenance effort -(for me) and low performance impact (for the adblocker you are using). +Advertising networks advertise their marketshare to indicate how succesful they are. In stead of crawling the web analyzing Alexa's +TOP 500.000 websites, I looked at the advertising industry itself, to block the bulk of the mainstream advertising services with the +obvious benefit of low maintenance effort (for me) and low performance impact (for the adblocker you are using). WHY USE A MINIMAL BLOCKLIST? Number 250 on this list only has a marginal market share of 0.1% on the Alexa top 10000. That is why I use an adblock extension with an